OIT & DATA3 Collaboration Event: AI & Data-Driven Innovation in SMEs

AI isn’t going anywhere. Instead of resisting the evolving technology, become part of the change and learn how artificial intelligence can support your business with data-driven innovation. Optimising IT has partnered with DATA³ to share key insights and real-life examples of how businesses can use AI and data tools to make smarter decisions, streamline processes, and gain a clearer understanding of AI technology.

Event Overview:

• Date & Time: Thursday 25 September 2025, 8:00–10:00 AM
• Location: The Site, Cheltenham, GL51 9LT
• Format: Breakfast session with presentations and networking opportunities

Why Attend?

This two-hour, short-form workshop is aimed at local business leaders looking to understand how to use AI tools, such as Microsoft Copilot, to reduce manual work, improve decision-making, and align AI projects with business goals.

The event will showcase real-life examples of how SMEs are benefiting from current tools, as well as highlight future trends and how to safeguard your business with AI. It won’t overwhelm attendees with technical jargon. Instead, it will provide clear, practical strategies to support day-to-day business operations.

If you’re a senior leader looking for effective solutions to challenges such as manual reporting or slow customer response times, this is a practical and forward-thinking workshop you should not miss.

Meet the Speakers

Helen Tanner – Founder of data and AI consultancy agency DATA³. Helen began her career as a coder at The Met Office before moving into sales-driven marketing for global financial service firms. After seeing the potential of data-led strategies to create new revenue streams, she founded DATA³ in 2017 to bring the same big-business tools to SMEs. Today, DATA³ helps small businesses use AI for growth and innovation.

Todd Gifford – Managing Director of Optimising IT. Todd will demonstrate how managed IT, cloud services, and AI tools can be integrated to streamline business processes such as document drafting, response automation, and reducing repetitive manual work.

Together, Helen and Todd will share practical examples to help business leaders get the most from AI and data-driven innovation.

Key Takeaways

• Actionable strategies for AI adoption and data use: Learn how SMEs can adopt AI to organise and optimise data.
• Tips for selecting and using AI tools effectively: With so many tools available, Helen and Todd will highlight the most impactful ones for SMEs.
• Networking with senior business leaders: Connect with other C-suite professionals for idea-sharing and collaboration.
• Considerations for sensitive data: Explore the opportunities and challenges of trusting AI with critical business information.

Who Should Attend

• C-suite executives, MDs and senior leaders in SMEs:
  This talk is made for leaders of SMEs looking to walk away with key insights and practical advice on how AI tools can enhance various processes and plan for growth.
• IT managers or business strategists exploring AI and data-driven growth:
  Perfect for those responsible for implementing technology solutions and aligning AI initiatives with wider business objectives.
• Professionals looking to sharpen or start their AI strategy:
  Designed for individuals eager to develop practical knowledge, gain clarity and build confidence in applying AI tools effectively within their organisation.

Secure Your Spot: Unlock AI & Data Strategies for Growth

Registration for OIT & DATA3 Collaboration Event: AI & Data-Driven Innovation in SMEs is easy, and best of all – it’s FREE!

Follow this link to get your tickets and do it fast to secure your spot. We’re looking forward to seeing you there.

Coming to Exeter Soon…

If you can’t make the Cheltenham event on 25 September, don’t worry. We’ll also be running the workshop in Exeter later this year. Full details will be announced soon – stay tuned!